A History of AdvertisingBoD – Books on Demand, 27 thg 9, 2023 - 700 trang Reprint of the original, first published in 1874. |
Nội dung
INTRODUCTORYSTREET AND GENERAL ADVERTISING | 19 |
ANCIENT FORMS OF ADVERTISING | 33 |
MEDIEVAL AND OTHER VARIETIES OF ADVERTISING | 43 |
NEWSPAPER ADVERTISING FORESHADOWEDITS EAR LIEST USEHOUGHTONS LESSONS | 61 |
DEVELOPMENT OF ADVERTISING | 94 |
CONCLUSION OF SEVENTEENTH CENTURY | 120 |
EARLY PART OF EIGHTEENTH CENTURY | 142 |
MIDDLE OF EIGHTEENTH CENTURY | 176 |
SWINDLES AND HOAXES | 304 |
THE GREAT BOTTLETRICK SWINDLE | 365 |
QUACKS AND IMPOSTORS | 373 |
CHAP PAGE XV GRAHAM AND HIS CELESTIAL BED | 411 |
LOTTERIES AND LOTTERY INSURANCE | 422 |
MATRIMONIAL ADVERTISEMENTS AND AGENCIES | 475 |
HANDBILLS INSCRIPTIONS ETC | 510 |
AMERICAN AND COLONIAL ADVERTISEMENTS | 556 |
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Thuật ngữ và cụm từ thông dụng
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