Propaganda and PersuasionSAGE, 2006 - 422 trang Propaganda and Persuasion, Fourth Edition is the only book of its kind to cover a comprehensive history of propaganda and offer insightful definitions and methods to analyze it. Building on the excellence of the three previous editions, the Fourth Edition has been revised, updated, and expanded. Authors Garth S. Jowett and Victoria O'Donnell provide a remarkable and cogent understanding of persuasion and propaganda, including rhetorical background, cultural studies, and collective memory. |
Nội dung
What Is Propaganda and How Does It Differ From Persuasion? | 1 |
Propaganda Through the Ages | 49 |
Propaganda Institutionalized | 93 |
Propaganda and Persuasion Examined | 159 |
Propaganda and Psychological Warfare | 201 |
How to Analyze Propaganda | 269 |
Propaganda in Action Four Case Studies | 289 |
How Propaganda Works in Modern Society | 357 |
| 369 | |
| 393 | |
| 399 | |
About the Authors | 421 |
Ấn bản in khác - Xem tất cả
Thuật ngữ và cụm từ thông dụng
advertising appeared atrocities attack attempt became behavior beliefs black propaganda British broadcasts century cigarette Cold War communist conflict continue counterpropaganda countries created Crusades cultural deliberately developed effects estrogen example film forces ganda German groups Gulf Gulf War Hitler ideology important increasing influence institutions Internet Iraq Iraqi issue leaders major manipulation mass media Meerlo military Nazi newspapers organization paganda PMU farms political potential Premarin production propa propaganda activities propaganda analysis propaganda campaign propaganda efforts propaganda messages propaganda techniques propagandist psychological psychological warfare public opinion radio response result rhetoric role Saddam Hussein smoking social society soldiers Soviet Union specific story strategies successful symbols target audience television theory tion tobacco industry TV Marti U.S. government United Vanport Vietnam Vietnam War warfare widely women World War II Wyeth-Ayerst York