Exploring Corporate Strategy
Over 750,000 students worldwide have used this best-selling book to understand and explore strategic management through their academic and professional careers.
Available in two versions (Text and Text & Cases),Exploring Corporate Strategyhas established a reputation as a pre-eminent textbook in its field, based upon the expertise of authorship, range of cases, depth of commentary and wealth of supporting resources.
The 8th edition builds on these strengths, including coverage of key topic areas in this fast-moving discipline such as internationalisation, innovation and entrepreneurship. It is written for students of Strategic Management at all levels.
Nội dung mọi người đang nói đến - Viết bài đánh giá
Ấn bản in khác - Xem tất cả
ETourism: Information Technology for Strategic Tourism Management
Không có xem trước - 2003
International market entry and development: strategies and management
Xem một số câu liên quan - 1989